14:00-14:30 Mikolaj Matyaszczyk

The UX of being hooked or: what makes us stay when we want to leave  

During this workshop we will look at few UX technics popular in gaming industry, that are present in our everyday digital and non-digital experiences. Together we will address them in services we all use in order to be more aware of our behaviours. By the end of the workshops we will see which of these technics are relying on evoking positive and which on negative emotions

Mikolaj is a UX designer interested in tackling problems in large organizations. He worked with giants like ISS, Maersk, Man Diesel and Sikorsky to improve user experience and internal communication on employee level. Currently Creative Digital Designer at DFDS Digital trying to distrup maritime business.