How you ever thought of how Twitter can be useful to grow your online presence and How can it be improved your SEO? Being top ranked on Google Search Engine Page is always a good thing. Twitter provides you an opportunity for your website, article, blog or even for your twitter profile to be ranked top by Google authority.

With each passing day, a virtual world is taking over the real world and people are spending more and more of their time online. For a brand to be successful, it is vital to have a strong online visibility and formulate promotion campaigns that inculcate various practices related to Digital Marketing.

Let’s now explore, with the following listed items, how to optimize your Twitter account. By doing so, it will in effect, boost your Google rankings.

1. Increase Tweet and Retweet volume

Do your tweets get noticed? Are you getting enough user engagement on Twitter?

It is very straightforward that for increasing tweet volume one must tweet. What to tweet and when to tweet is a different topic. But in my opinion, Google starts to pay attention when you reach up to 5,000 tweets.

If this is the case, then you must do nothing but tweet a good content to your viewers. Tweeting must be consistent and that should attract viewers.

 2. Keep Tweets Under 110 Characters

Do you know that Shorter tweets with around 110 characters get 17% higher engagement?

If you're using 140 characters while tweeting, then your followers have to edit your tweets before they retweet. It’s not cool, right? So it is better, you should limit your tweets to between 80–110 characters.

3. Tweet During Day Time

If you are all unaware about Twittersphere then let me tell you that The Twitter-sphere is active during the 11-12 hours of daytime in your audience’s time zone.

What Does It Mean?

Between 8 am and 7 pm, your tweets will have a 30% higher interaction. So adjust your clock according to your audience time zone.

The study says that most of the people be active on Social Media at weekends and trust me this engagement is higher than 17% as compared to weekdays.

4. Ask for retweets

In this Digital Marketing era, Most of the people feel shy about asking for a retweet and believe me, less than 1% of brands have asked for retweets. Don’t you think this is a huge mistake?

So always ask for and don’t feel shy, if you are getting one but caution do not bombard your audience with constant request to spread your message.

5. Use Hashtags

Now, this is one of my favorite things to use while tweeting. Yes! Use hashtags when you highlight it you think is important because it doubles your engagement rate.

Do not overuse hashtag, I would recommend you not to use more than two hashtags per tweet and stay tune with trending in order to get more engagement.

So Do you have a clear idea of how to optimize Twitter account through Social Media strategy? Start executing these steps and let me know your opinions.

Blog References http://bit.ly/2K3GRbw