Location of Things Market (by Location Type (Indoor Location, Outdoor Location)- by Applications (Mapping & Navigation, Location Based Customer Engagement & Advertising Platform, Location Based Social Media Monitoring, IoT Asset Management, IoT Location Intelligence)–by Vertical (Government & Public Utilities, Defense, Transportation & Logistics, Industrial Manufacturing, Healthcare & Life Sciences, Retail, BFSI, Media & Entertainment, Others)-by Geography (North America, Europe, Asia Pacific, Middle East & Africa and Latin America)) is expected to reach US$ $ 27.20 Bn by 2026 at a CAGR of 37.5%.

Location of things technology helps organizations and service providers to gather a variety of data over the network, which is embedded into a variety of connected devices. It encompasses the ability of things to sense and communicate the geographic position. The global location of things market is likely to grow at a highest rate due to various factors responsible for improving the demand in industry. The Location of Things will transform interactions between consumers and businesses. Location of things helps government to provide better service by reducing cost.  For example, some have captured location data into a model, then that data will help citizens to understand where their nearest leisure facilities, schools, GP surgeries or parking locations are.

Major driving factors such as Increase in the adoption of location-based applications across various verticals, increasing importance of spatial data, democratization of geospatial data for IoT applications, and are expected to propelling the market around the world.

The restraining factors such as Government regulations and individual privacy concerns are expected to hinder the growth of location of things market.

Mapping and navigation application is expected to hold larger market share during 2018-2026

Among application segment, Mapping and navigation applications are expected to have larger market share during the forecast period. The availability of variety of applications, such as Google Maps, HERE Maps, and Apple Maps are responsible for the segment growth.

Indoor location in likely to grow at a highest CAGR during 2018-2026

Location segment is categorised into indoor location and outdoor location. From this, the indoor location segment is likely to reach at a higher CAGR during the forecast period, as this technology helps to find real-time data to analyze visitor’s behaviour.

Transportation and logistics vertical segment is expected to hold larger location of things market share during the 2018-2026

While using verticals, the transportation and logistics vertical segment is expected to hold larger market share during the forecast period, owing to the development of connected car technologies and a variety of logistics solutions, which enhanced the operational efficiencies as well as reduced the time-to-delivery for the transportation sector. The retail segment is expected to reach at the highest CAGR during the forecast period, owing to linking of location based technology with retail, retailer can find ways to maximize product distribution as well as reduce cost of selling new products and improve customer relationships.

North America is likely to hold larger market share during 2018-2026

The region segment is divided into North America, APAC, Europe, and LAMEA. Among these regions, APAC is expected to grow at the highest CAGR, while North America is likely to have large market share during the forecast period. North America is advanced region in terms of adoption of new technologies, strong solution providers, and robust internet infrastructure.

This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading manufacturers such as ESRI, Wireless Logic, HERE, TruePosition, Inc., Navizon, Inc., Bosch Software Innovations GMBH, Pitney Bowes, Inc., TIBCO Software, Trimble, Inc., Qualcomm Technologies, Inc., Ubisense Group PLC. , Google, Inc., IBM Corporation, Microsoft Corporation , Telogis etc.

About Maximize Market Research

Maximize market research, a global market research firm with dedicated team of specialists and data has carried out extensive research about the location of things market. Report encompasses the market by different segments and region, providing the in-depth analysis of overall industry ecosystem, useful for taking informed strategic decision by the key stakeholders in the industry. Importantly, the report delivers forecasts and share of the market, further giving an insight into the market dynamics, and future opportunities that might exist in the location of things market. The driving forces as well as considerable restraints have been explained in depth. In addition to this, competitive landscape describing about the strategic growth of the competitors have been taken into consideration for enhancing market know-how of our clients and at the same time explain dynamic location of things positioning of competitors. 

Browse the market data Tables and Figures spread through a comprehensive research report and in-depth TOC on https://www.maximizemarketresearch.com/market-report/location-of-things-market/13147/

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