Vitamins are organic nutrient essential in miniscule amounts, which cannot be synthesized by the body and which need to be supplied by external sources such as diet. The market for global vitamin supplements is expected to surge at a CAGR of 14.0% during the forecast period ending 2024.
Growing awareness of benefits of vitamins, increasing urbanization, growing influence of media, changing lifestyles, poor dietary intake due to sedentary ... Read more
The market for global vitamin supplements is expected to surge at a CAGR of 14.0% during the forecast period ending 2024. Innovative products and packaging has resulted in formulation of softgels, gelcaps, apart from the traditional tablets, and powders. The emergence of ecommerce is a strong commercial driver of the market as 60 % of U.S. citizens research the internet for health information and buying decisions. The emergence of the self-serving ... Read more
