Packaging has undergone a dramatic shift in the past few years, from just a medium of communicating basic product information to one of the most valuable tool to attract customers. Packaging has become a very important component in almost all the industries as it can have a huge impact on shaping consumer’s perception, however, it is the fast moving consumer goods category (FMCG) which has seen the maximum impact. Over the years, the competition has intensified in the ... Read more
Packaging has undergone a dramatic shift in the past few years, from just a medium of communicating basic product information to one of the most valuable tool to attract customers. Packaging has become a very important component in almost all the industries as it can have a huge impact on shaping consumer’s perception, however, it is the fast moving consumer goods category (FMCG) which has seen the maximum impact.
Over the years, the competition has intensified in the ... Read more
Packaging has undergone a dramatic shift in the past few years, from just a medium of communicating basic product information to one of the most valuable tool to attract customers. Packaging has become a very important component in almost all the industries as it can have a huge impact on shaping consumer’s perception, however, it is the fast moving consumer goods category (FMCG) which has seen the maximum impact.
