SEO or search engine optimisation is basically a strategy that digital marketers use to drive traffic traffics for their website. You might have heard of the terms SEO, SMO, PPC etc. quite a few times if you are related to digital marketing. But have you ever really tried to find the real meaning of these really conflicting terms? Have you ever really made an effort to understand these really wide terms? Well you may or may not have actually tried to find the explanations of these terms. But ... Read more