Gone are the days when a client would call you with his complaint, he would rather post a review on social media badmouthing your company. So, when your customers have moved on to the digital world, why should you be struggling with old ways of communication?In the past few decades – with the global technology ushering in sweeping changes in the economy – the dynamics of the Manufacturing Industry has changed dramatically!

However, this has not yet translated into hyper-growth for ... Read more

There’s a saying by Nick Besbeas of LinkedIn fame that “Today it's important to be present, be relevant and add value." Your quality product sure adds value to the customers’ choice and money. But marketing that quality product ensures that its presence and relevance remain intact in customers’ minds.     

Nowadays, Marketing has become an integral part of any business. In fact, marketing of products in this modern era has lot of aspects associated with it. With the development of ... Read more

Gone are the days when a client would call you with his complaint, he would rather post a review on social media badmouthing your company. So, when your customers have moved on to the digital world, why should you be struggling with old ways of communication? In the past few decades – with the global technology ushering in sweeping changes in the economy – the dynamics of the Manufacturing Industry has changed dramatically!

However, this has not yet translated into hyper-growth for ... Read more