OTT services are delivered over internet service provider’s channel, however, they don’t have any involvement in the planning or provisioning of service. As these services are directly offered to consumers ‘over the top’ of internet service provider’s network, they have derived the name - over the top services.
A recent intelligence study by Transparency Market Research (TMR) has detected that the shares in the global over the top (OTT) services market are distributed among a large ... Read more
