Interactive digital signage is an integration of signage with beacons, touch screens, sensors, and RFID technologies which allows two-way communication with end users via smart phones or other communication devices. The wide use of smartphones has led to the development of smart device–screen interaction technologies. Smartphone users can directly interact with the digital signage screen, for example, to play a game or share content on social network, participate in a poll, etc. Interactive ... Read more
