Who is a Manager? A person who knows how to manage things in an organization and guides people who work for him. Managing a group of people requires great skills and talent. No two individuals are the same, and the image of a single person handling all such different individuals is tough right? And, the manager has to understand each one of them to manage his team. Believe me, it’s no picnic.

To become a manager, you definitely need management skills, but those are not enough to make ... Read more

There was a snappy joke prevalent: ‘WhatsApp has the world’s third largest population after China and India.’

Going by Facebook CEO Mark Zuckerberg’s recent estimate and announcement, WhatsApp now has 1.5 billion users and sees 60 billion messages sent per day. That’s compared to 1.3 billion monthly users and 1 billion daily active users in July.

That’s certainly a staggering number indeed!

When Mark Zuckerberg made the decision in 2014 to acquire this social ... Read more

Marketing makes or breaks a business, reason why big brands splurge on marketing on different platforms. However, just like every decision in business does not yield desired results, marketing too sometimes fail partly or out rightly. Big names or brands, can afford to forgo the wastage of time money in undesired results due to the cushion in budget. But small businesses or SMEs, in particular, do not get that cushion as they run short on time and resources and so there is little margin for ... Read more

Making your client valuable is the key to success of any business and very important for organizations these days. Building credibility is very tough in today’s era of competition. Business means not only acquiring new clients but also retaining your existing clients. Your existing clients are your ambassadors, who can help promote your business and in turn help you grow. But, this will happen only if they are satisfied with your customer service. In today’s world,  ... Read more

Like every other industry, manufacturing industry too is going through a sea change. Like in many other industries, Automation, Big Data, Machine Learning etc. have made entry into the manufacturing processes and there is rising demand and supply of customised products and solutions at a faster speed to the customers. These changes have given rise to both competition and as well as competitiveness for the manufacturers.

It is this point where Manufacturing joins hands with the ... Read more

Sales persons often lose much of valuable time in the process of working on the wrong leads. What they think to be prospects often turn out to be people who are not in the need of your products. Pushing these, otherwise non-prospects, churn out undesired results at the end. Though qualified sales persons can easily differentiate between a wrong lead and a right lead, there are steps that can taken to minimize the chances of straddling in the wrong direction.

Do you want to know the ... Read more