Market Reports on China presents the report, on “Homewares in China”. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth.
Homewares continued to witness overproduction and fierce homogeneous competition, especially at the mid-to-low end of the category – brand awareness remained low among mass consumers, which led to category fragmentation. However, with increasing disposal income levels, consumers began to pursue ... Read more
