Owing to never-ending quest of new fragrances, there has been growing demand of niche fragrances in the market. The power of social media influencers and celebrity endorsements primarily trigger the demand of perfumes and fragrance end-products. Gifting culture which includes buying for others offers opportunities for market growth of fragrance ingredients.
With changing lifestyle and evolving consumer preferences, strong performance of the ... Read more
Fragrance is a complex mixture of natural or synthetic substances, which is added to products to give them a unique aroma. Fragrance Ingredients majorly consist of essential oils, such as citronella, eucalyptus, mint, and aromatic chemicals, such as benzenoids and terpenes, which are extracted from flowers, fruits, and herbs & shrubs. Fragrance ingredients are majorly used in spray perfumes, cosmetics, soaps & detergents ... Read more
