Athleisure refers to a fashion trend designed for athletic activities and workouts but can also be worn in workplace and as an everyday wear. Athleisure is a category of apparels designed to look athletic which may or may not have any technical function.
Athleisure includes apparels such as sneaker, joggers, leggings, hoodies, and many more. Many companies used high-end performance enhancing materials for their making while the many apparels are not defined in their athletic ... Read more
According to distribution channel, the market for athleisure has been divided into store-based and non-store-based. The store-based segment which is expected to dominate the Athleisure Market mainly because of the advantage of touch and feel, which is not the case with online retail. However, online retail for the industry is expected to outplay brick and mortar retail in the coming years due ... Read more
According to distribution channel, the market for athleisure has been divided into store-based and non-store-based. The store-based segment which is expected to dominate the athleisure market mainly because of the advantage of touch and feel, which is not the case with online retail. However, online retail for the industry is expected to outplay brick and mortar retail in the coming years due to competitive pricing and buying convenience.
