This research study added to the broad database of Market Research Hub (MRH) focusing on the Opportunities in the Americas Make-Up Sector: Analysis of opportunities offered by high growth economies delivers an in-depth outlook to present information about executive summary and key performance indicators. Furthermore, readers can gather knowledge about the economic status, demographics and competitive landscape which is prevailing in the concerned industry during the review period. Overall, the purpose of this assessment is to present a clear picture highlighting the transformations expected to occur in the Americas Make-Up Sector driven by major trends and opportunities. 

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Opportunities in the Americas Make-Up Sector: Analysis of opportunities offered by high growth economies

Summary

In the Americas, face make-up held the largest share of the four categories, accounting for 33.8% of total value sales in 2018, while eye make-up, the second largest category, held 28.2% value share in the same year.

This report brings together multiple data sources to provide a comprehensive overview of the region's make-up sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Americas make-up sector. It includes analysis on the following - 
- Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
- Change in consumption: Analysis on the shift in consumption of make-up by category across the key countries in the Americas region
- High potential countries: Provides Risk-Reward analysis of top four high potential countries in the Americas region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
- Country analysis: Provides deep-dive analysis of four high potential countries covering value growth during 2018-2023, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region
- Brand Analysis: Provides an overview of leading brands in the Americas region, besides analyzing the growth of private labels in the region
- Key distribution channels: Provides analysis on the leading distribution channels for make-up across the key countries in the Americas region, in 2018.
- It covers five distribution channels: hypermarkets & supermarkets, convenience stores, health & beauty stores, drugstores & pharmacies, and others, which include cash & carries and warehouse clubs, dollar stores, e-retailers, and department stores
- Preferred packaging formats: The report provides percentage share (in 2018) and growth analysis (during 2013-2023) for various package materials, pack type, closure type, and primary outer types based on the volume sales (by pack units) of make-up.

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Table of Contents

1.Executive summary
2. Market size and growth analysis (regional analysis)
Market size analysis - the Americas compared to other regions
Americas - analysis by region
Growth - analysis by region
Growth - analysis by country
Growth - analysis by sector
3.Identifying high potential countries in the Americas
Identifying high potential countries - methodology
High potential countries in the Americas
Identifying high potential countries - risk, reward, and opportunity analysis
4. Market size and growth analysis (high potential countries in the Americas)
High potential countries in the Americas - overview
Growth contribution analysis by country (1/2)
Growth contribution analysis by country (2/2)
Share of Make-up compared to other cosmetics & toiletries sectors
Change in consumption levels by country and Make-up markets
Per capita consumption analysis
Per capita expenditure analysis
5. Country profiles (high potential countries in the Americas)
US
Brazil
Canada
Chile
6. Success stories
Make-up in the Americas: case studies
7. Company and brand analysis
Brand share analysis in the Make-up sector
Leading companies in the Americas Make-up sector
Leading brands in the Americas Make-up sector
Private label penetration in the Make-up sector
8. Key distribution channels
Leading distribution channels by countries
Leading distribution channels by markets
9. Key packaging formats
Growth analysis by key package material and pack type
Growth analysis by closure type and primary outer type
10. Challenges and future outlook
Key challenges
Future outlook
11. Appendix

More Information………@@@

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