The US data backup and recovery market is estimated to grow modestly at a CAGR of 10.7% during the forecast period. The US is the leading market in North America and the largest economy globally. The well-established economy of the country laid the ground for the growth of the cloud infrastructure services market. The individual in the country relies on digital devices, thus, it has raised the number of laptops, smartphones and computer users in the region. As per the ITU, the total number of mobile cellular in the US was estimated to be 391 million in 2017 as compared to 387 million in 2016. The number of smartphone users in the US has increased significantly over the past few years and the numbers are estimated to further rise in the future. Therefore, it is estimated, this factor will contribute to creating the data backup and recovery market growth during the forecast period.

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Some of the leading players in the data backup and recovery market-based in the US are focusing on improving the currently used software. For instance, in July 2019, IBM has broadened its software storage support to its channel partners, by launching new supporting hardware in the spectrum discovery application and bring prospective for updating IBM cloud object storage. Furthermore, the company has improved the spectrum protect plus software that can make the recovery of the data during a disaster and backup of the repositories that run on the Amazon AWS. Besides, it can provide air gap production of the data, further provides support for Amazon Glacier and others. This enhancement was made to make operations such as backup and recovery more convenient to users, even the operators can make the required operations in the hybrid multi-cloud environment.

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The companies which are contributing to the growth of the US data backup and recovery market include Amazon Services, Inc., IBM Corp., Oracle Corp., Hewlett Packard Enterprise Co., and Microsoft Corp. The market players are considerably contributing to the market growth by the adoption of various strategies including new product launch, merger, and acquisition, collaborations with government, funding to the start-ups and technological advancements to stay competitive in the market. For instance, in February 2019, TomTom and Microsoft Corp. expanded their partnership to bring maps and traffic data of TomTom into a multitude of mapping scenarios across Microsoft’s cloud services.

Market Segmentation

• US Data Backup and Recovery Market Research and Analysis by Deployment Type
• US Data Backup and Recovery Market Research and Analysis by Application

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