Essential Oil Market is Anticipated to Witness High Growth Owing to Increasing Adoption in Personal Care Products
Essential oils are volatile and aromatic oily liquids extracted from plant materials such as flowers, buds, seeds, leaves, twigs, bark, wood, fruits, and roots. Essential oils are widely used in aromatherapy, cosmetic products such as perfumes, soaps, personal care products, household cleaning products, and others, owing to their antibacterial and antiviral properties. The global essential oil market is driven by the increasing adoption of essential oils in personal care products such as creams, lotions, and cosmetics. Essential oils find application in personal care products owing to their anti-inflammatory, antioxidant, antiseptic, and antimicrobial properties that help in skincare and hair care. Moreover, the growing concerns regarding the side-effects of synthetic ingredients are further compelling consumers to shift towards natural essential-oil based personal care products.
The Global essential oil market is estimated to be valued at US$ 21.66 Bn in 2024 and is expected to exhibit a CAGR of 10% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the essential oil market are BSN, Finaflex, EFX Sports, Nutrex Research, SynTech Nutrition, BPI Sports LLC, Nutrabolt, JNX Sports, SAN, eFlow Nutrition LLC. The key players are adopting various organic and inorganic growth strategies such as new product launches, partnerships, and expansions to strengthen their product portfolio and market presence across the globe. For instance, in 2021, BPI Sports LLC expanded its production facility in Florida to meet the growing demand for its sports nutrition products.
There is immense Essential Oils Market Demand potential emerging such as Asia Pacific, Latin America, and Middle East & Africa owing to changing lifestyle patterns and rising disposable income. The increasing population, rapid urbanization, and growing demand for natural personal care and household products in these regions provide numerous opportunities for essential oil manufacturers. For example, countries such as China, India, Brazil, and South Africa are expected to emerge as major consumers of essential oils.
The key opportunity for essential oil manufacturers lies in the expansion of their footprint in the rapidly growing developed markets of North America and Western Europe through strategic acquisitions and partnerships with regional players. Major essential oil producers are focusing on global expansion by establishing manufacturing and distribution facilities across different geographies to ensure proximity to customers and emerging markets.
Market Drivers:
- Growing adoption of aromatherapy owing to its therapeutic properties is the major driver for essential oil market. Aromatherapy helps in reducing stress, anxiety, pain, and improves overall well-being.
- Increasing demand from food & beverage and fragrances industry is propelling the market growth. Essential oils are widely used as flavoring agents in food products and fragrances.
Market Restraints:
- Volatility in crude oil prices affects the prices of essential oil as it is a key raw material. Unstable crude oil prices hinder market growth.
- Concerns regarding standardized testing and quality assurance of essential oils act as a restraint. Absence of certified quality standards limits wide acceptance of essential oils.
Segment Analysis
The aromatherapy segment currently dominates the essential oil market, accounting for over 35% share. Aromatherapy uses essential oils and plant extracts to improve psychological and physical well-being. With rising awareness about the benefits of aromatherapy in reducing stress, anxiety and insomnia, its demand is increasing significantly. According to a survey, over 70% of Americans prefer using aromatherapy products for relaxation.
The food and beverages segment is another major category, where essential oils are widely used as natural food preservatives and flavor enhancers. Lemon oil, orange oil and others improve the taste of beverages and packaged food products without compromising on quality. Their antimicrobial properties keep food fresh for a longer duration. Due to growing health-consciousness, clean label and organic products are gaining more popularity in this segment.
Global Analysis
The Asia Pacific region holds the largest share in the essential oil market currently. Countries like China, India and Japan have been the major consumers due to widespread use of essential oils in traditional medicines, personal care products and food and beverage items. North America follows APAC closely, driven by the US market. Changing lifestyle patterns, rising health issues and growing demand for natural wellness alternatives are supporting market growth in these regions. Europe also captures a substantial share with countries like Germany, France and the UK fronting demand. Latin America and MEA are projected to emerge as the fastest growing regional markets between 2024-2031, as awareness levels increase rapidly regarding benefits of essential oils in healthcare and daily wellness.
For Deeper Insights, Find the Report in the Language that You want:
About Author:
Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. (https://www.linkedin.com/in/ravina-pandya-1a3984191)
