Strawberry, the most consumed fruit in the berry family, is a great source of vitamin C and dietary fiber. It is known as the best sources of manganese and is low in calories. Strawberries are famous for their unique flavor and ingredients that add both taste and nutrients to the range of products when added. Strawberry concentrate is produced by extracting water content from the berries. Packed with essential vitamins, fibers and polyphenols- antioxidants, strawberries concentrate are sodium-free, fat-free, and cholesterol-free.

Strawberry concentrate: Drivers and Restraints

Key driving factors of strawberry concentrate market include increasing demand for organic and natural food products with high demand for packaged and processed food. The macroeconomic factor responsible for the growth of strawberry concentrate is rising disposable income, the rapid growth of urbanization, demand for healthy and convenient food options, changing lifestyles.

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Other factors driving the global strawberry concentrate market includes growing food industry, increasing demand for organic and natural food products. Strawberries and by-products lower the risk of heart attack in young and middle-aged women, cancer, blood pressure, constipation, diabetes, asthma, and depression. The key factors restraining the global strawberry concentrates market are the high cost for packaging and processing, inefficient distribution channels, inadequate infrastructure, lack of capable cold storage and warehousing.

Strawberry concentrate: Market segmentation

Strawberry concentrate market is segmented based on applications, packaging type, and distribution channel.

Strawberry Concentrate segmentation by applications:

Food

Confectionaries

Infant /Baby food

Dairy Products

Beverages

Soft Drinks

Juices

Confectioneries

Strawberry market segmentation by distribution Channels:

Direct selling

Wholesaler

Small Retailer

Large Retailer

Supermarket

E-commerce site

Specialty shops

Strawberry market segmentation by ingredients:

Non-genetically modified organisms

Genetically modified organisms

Strawberry concentrate: Segment overview

On the basis of applications, the strawberry concentrate is segmented into beverages, bakery, confectionaries, dairy products, etc. wherein beverage industries contribute moderately high revenue share in the strawberry concentrate market. Depending upon the different needs of different end users, it has the variety of packaging range.

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Strawberry concentrate: Regional overview

Based on regions, strawberries concentrate market has been segmented into seven regions: North America, Western Europe, Asia-pacific except Japan, Japan, Eastern Europe, Latin America and the Middle East and Africa. Among the above-mentioned regions, Asia-pacific accounts for a significant share of strawberry concentrate market followed by Latin America, Western Europe, Eastern Europe, etc. in terms of strawberry concentrate production volumes.

These regions are expected to create moderate opportunities for players operating in the global strawberry concentrate market. China is expected to be a huge market for natural and frozen strawberry in the forecast period. Overall, the outlook for the global strawberry concentrate market is projected to witness positive growth in forecast period. This is attributed to the moderate growth rate in the food, beverage, and dairy product industries in the regions mentioned above.

Strawberry Concentrate: Key Players

Milne Fruit products

Oberhof Drinks® Austria

DTY Fresh Inc

Drinka Beverages Ltd

Kerr Concentrates Inc

Diana Naturals

Dohler

Welch’s

Ciatti Company.