Pressure Sensitive Labeling Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 - 2025

Market-Research

Pressure Sensitive Labeling Market: Overview

Pressure Sensitive Labeling is one of the most prominent labeling methods in recent times. These labels are generally self-adhesive and can adhere to any material. These labels can provide special distinctive graphics, which enable a unique appearance and while keeping in compliance with performance and safety norms. The ability to retain print in tough environment condition during logistics and storage, coupled with clear film options is the key factor responsible for its increasing preference.

The global pressure sensitive labeling market is expected to expand with an impressive CAGR over the forecast period.

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Pressure Sensitive Labeling Market: Drivers & Restraints

The major factors boosting the growth of Pressure Sensitive Labeling Market is rising disposable income which has led to increase in consumer power, and has directed the modern consumerism, which includes product packaging and the need to transport products safely with intact barcodes and printed labels. Long supply chains and tough transport and logistic conditions is further fuelling the demand for pressure sensitive labeling. These labels are also beneficial in providing an aesthetic look to packaging, due to its ability to maintain the colored print. The water resistant ability of these labels is another prominent factor driving its adoption in the global food and beverage market. Apart from this, the customization Pressure Sensitive Labeling offers as per the packaging needs is also an added advantage for various companies to adopt Pressure Sensitive Labeling for small to medium volume packs. Further, as the manufacturing process of Pressure Sensitive Labeling is very less time consuming, adoption by manufacturers is significantly high. Also, as Pressure Sensitive Labeling are reasonably priced, many startups are preferring them over other conventional packaging. Further as it allows more branding area or printing surface area, brand can be easily seen. Thus cost effectiveness is another prime driver for adoption of Pressure Sensitive Labeling over the forecast period.  However, the rising voices regarding the environmental concerns of packaging is forcing companies to manufacture labels that are bio-degradable and compatible with plastic and glass materials

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