Portfolio analytics, a part of risk analysis tools, allows evaluating the percentage of risk for an entire portfolio using traditional risk dimensions across multiple asset classes. Portfolio analytics provides greater insight into investment processes by leveraging into powerful portfolio intelligence. It helps to communicate the strengths behind a company’s strategy and expand understanding of market factors that may impact on its investments. Portfolio analytics is mainly used for the middle and front office that enables in portfolio risk attribution, measurement and reporting. Portfolio analytics helps in resolving the problem of a company’s strategic planning. These techniques, found in several variations, are developed to satisfy the emerging needs for a consensual conclusion regarding crucial strategic issues in companies. A prominent advantage of these techniques is seen in the fact that they provide a means of comparing numerous business activities in relation to each other, thereby establishing and deciding on the priorities. In addition, portfolio analytics helps in making better investment decisions with the help of pre-built charts and deep knowledge using configurable dashboards.  Various types of portfolio analytics are available in the market, such as, total value, aggregated cash flows, stress testing, risk sensitivity, etc.

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The global portfolio analytics market is growing significantly as these techniques are being adopted by companies to evaluate their businesses individually, set objectives, and allocate resources for each requirement. Portfolio analytics helps to gain greater insight into the investment process and evaluate the strengths behind the strategy. For instance, large enterprises have complex situations at different levels, in which portfolio analytics can be helpful for analysis of the strategic options available. Portfolio matrices, as a powerful analysis tool, help in optimizing strategic decision making. Analytical study with matrices describes how the strategies of an individual business unit have to fit into the overall strategy of the parent company. Furthermore, portfolio analytics can help in making decisions, such as, where to invest more time and money or if a product or service should be removed from the portfolio. However, despite the positive outlook of the market, there are certain aspects anticipated to hamper its growth during the forecast period. For instance, even the most carefully formulated planning may fail to deliver the desired results sometime. This may happen due to the change in investment objective over a period of time.

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