Perfume and Fragrance Market Growth Strategies for Business Development, Analysis & Forecast, 2018-2023

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Market Segmentation:

Among the ingredients of perfume & fragrance, synthetic segment is accounting for 76% followed by natural ingredients accounting for 24% of the global perfume & fragrance market. The segment is projected to register a healthy CAGR of 5.69% during the forecast period 2017-2023. Furthermore, the demand for natural ingredients in perfumes is increasing the growth of the perfume & fragrance market.

Among the consumer group, women segment is anticipated to retain its dominance throughout the forecast period. Also, the segment is projected to register a healthy CAGR of 5.67% during the given period. However, demand for perfume & fragrances is expected to increase for the men’s category owing to introduction of new perfumes & deodorants for men and also increasing consumer awareness regarding beauty & cosmetics products.

Among the type, includes eau de parfum segment is anticipated to retain its dominance throughout the forecast period. Also, the segment is projected to register a healthy CAGR of 6.33% during the given period due to increased use of perfumes, spray deodorants, incense and body care products. Increase in the consumer awareness for personal hygiene is primarily driving the growth of this segment.

Among the distribution channel, store based segment is anticipated to retain its dominance throughout the forecast period. Also, the segment is projected to register a healthy CAGR of 5.71% during the given period.

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Major Players:

  • lizabeth Arden, Inc. (U.S.)
  • Loreal (France)
  • Shiseido (Japan)
  • IFF (U.S.)
  • Chanel (France)
  • Estee Lauder (U.S.)
  • Avon (U.S.)
  • Vivenza (Kuwait)
  • Royal Beauty Group Co. (Kuwait)
  • AlQuraishi Fragrances (Kuwait)
  • Reehat Al Atoor (Bahrain)
  • Asghar Ali Co. W.L.L. (Bahrain)

Market Synopsis:

Perfume & fragrance products are used to get rid of unwanted body smell produced due to sweating. Perfume is a blend of chemical compounds, fixatives and solvents. Fragrance is combined in order to impart peculiar and distinctive odorous into the preparations. Perfumes are formulated using a mixture of aroma chemicals extracted from natural or synthetic ingredients.

The global perfume and fragrance market is observing a remarkable growth owing to factors such as rapid urbanization, rise in disposable income and changing lifestyle of consumers. With more and more consumers spending on personal care & beauty products is expected to be one of the significant reasons for the rising growth of perfumery products which in turn intensifies the sales of perfume & fragrance products during the forecast period.

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Geographical Analysis:

The global perfume & fragrance market is segmented into North America, Europe, Asia Pacific, and rest of the world (ROW). Among these, Europe region is dominating the market over the forecast period. The market is projected to grow at a CAGR of 5.27% during the review period. This is attributed to the high usage of perfumes, cosmetics, incense, body care products. Among the European countries, France is majorly driving the market of perfume & fragrances in this region. However, Asia Pacific region is expected to grow with a CAGR of 8.0% during the review period. In Asia Pacific region, India is expected to hold 17% market share in the year 2017.

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