Numerous local and international players, competing against one another on the basis of price and product differentiation, makes the global high barrier packaging films market fragmented and competitive. In the next couple of years, the competition is predicted intensify further because of increasing number of mergers and acquisitions, product extensions, and technological progress.

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Serving to drive growth in the global high barrier packaging films market is the soaring sales of packaged food. This is mainly on account of growing consumption of diary products and ready-to-eat meals. Further, growing health awareness among the consumers have generated substantial demand for convenient form of flexible packaging such as high barrier packaging films, which also help to increase the shelf life of the product.

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Countering the growth in the global high barrier packaging films market, on the other hand, is the surging uptake of substitutes such as liquid cartons. Also, recycling and disposing of multilayered films poses a challenge for manufacturers. This is because recycling costs more than making new ones and dumping barrier films leads to environmental issues.