Global Waterproof Breathable Textile Market 2017-2021
The following companies as the key players in the global waterproof breathable textile market: Dow Corning, Helly Hansen, Marmot Mountain, Patagonia, and W.L.Gore & Associates.
Other Prominent Vendors in the market are: Columbia Sportswear, eVent FABRICS, Heartland Textile, JACK WOLFSKIN Retail, Lowe Alpine, TORAY INDUSTRIES, MITSUI, Nike, P2i, and POLARTEC.
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Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is technological advances for greater comfort. Waterproof breathable apparel is not comfortable to wear compared with other garments. The latest technologies and innovations in products are providing greater comfort in wearing waterproof breathable garments. Consumers prefer comfortable apparel for which vendors are charging a premium price.”
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According to the report, one driver in the market is protection from extreme weather conditions. Waterproof breathable textiles are used in garments to protect from different types of climatic conditions like heat, rain, and wind. The apparel used for these purposes need to be strong and should not allow water molecules to penetrate the fabric. Breathable textiles provide ventilation with different layers and passively allow water vapor and gases to pass through. The benefits provided by the garments made of such fabrics are driving the sales of these garments.
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Further, the report states that one challenge in the market is toxins in waterproof and breathable textiles. Waterproof breathable fabrics are coated with chemicals for extra strength and waterproof property. Due to the chemical coatings and extra chemicals added to increase the waterproof ability and breathability, the user's health is being harmed. In 2015, leading European consumer organizations conducted a safety test on national football jerseys of countries like the Netherlands, Spain, Portugal, Russia, Spain, Germany, France, and Italy. It found lead and carcinogenic endocrine-disrupting chemicals that are hazardous substances and may migrate into the skin due to sweat and friction caused while playing.
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The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
About Alcoholic Drinks
Alcohol beverages can be classified into five product categories: beer, wine, spirits, cider, and ready-to-drink (RTD) pre-mixes. RTD pre-mixes have the least percent of alcohol, in terms of volume, than all other alcoholic drinks. In terms of volume, the consumption of beer is the highest among all other alcoholic drinks. Beer is prepared using a mixture of barley and wheat, and sprouted and roasted into malt. After this, it is cooked, fermented, and finally, flavored with hops.
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