Global Digital Textile Printing Market: Key Trends, Industry Opportunities and Forecast
The latest industry research report on Digital Textile Printing Market by MRC provides a thorough analysis of the Global Digital Textile Printing Market. The report scrutinizes the market by different segments including regions, applications, competitive landscape, etc. over the predicted time frame. This report provides 360 Degree perspective of the Digital Textile Printing industry with an all-inclusive discussion of definitions, classifications, and market players in the industry chain structure. It features qualitative and quantitative analysis of the industry taking into consideration the significant development factors, competition in the market, and important reasons impacting the market growth.
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key players in the global digital textile printing market: DuPont, Huntsman International, JK Group, Kornit Digital, and Kiri Industries.
Other Prominent Vendors in the market are: FUJIFILM Holdings Corporation, SPGPrints, Jay Chemical Industries, Marabu, Sensient Imaging Technologies, Sun Chemical Corporation, and Hongsam Digital Science & Technology.
Commenting on the report, an analyst from Technavios team said: One trend in the market is increasing significance of UV-cured inks. The demand for ultraviolet (UV)-cured ink is growing immensely owing to the lesser drying time and lesser volatile organic compounds (VOC) content. Several furniture manufacturers are adapting UV-cured inks to conserve the production time and to expand the production volumes. Adding on, the higher density achieved by UV-cured inks results is enhanced physical properties.
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According to the report, one driver in the market is increasing trade show exhibits. Soft signages are predominantly used in trade show exhibits as they provide an attractive look and are easy to install, setup, and store. The number of trade shows is increasing year on year owing to the demand for face-to-face marketing, creating an impression in prospective customers, and to create connections within the industries. The biggest trade shows in 2016, such as IPC APEX Expo in the electronic industry, held in Las Vegas, and Lightfair International, held in San Diego, used many textile soft signages.
Further, the report states that one challenge in the market is shift from print media to digital media. The print media is currently facing heavy challenges from Internet advertising and TV advertising. The increasing use of smartphones and Internet of Things (IoT) have led to the shift from print media to digital media for marketing and brand promotions. This rapid digital shift is being mainly driven by the expansion of mobile telephony, growing number of connected consumers, and rapid growth in the rate of mobile broadband adoption.
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Digital printing is a process of printing digital data through printing systems. This digital printing is carried on in textiles of fabrics, such as polyester, cotton, nylon, wool, and rayon. Digital textile printing process includes four ink types, namely disperse and sublimation, reactive, acid, and pigment inks. The usage of these inks varies between different types of fabrics. The market includes four types of digital inks such as disperse and sublimation, reactive, acid, pigment inks.
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