Global Digital Printing Market Analysis

According to Verified Market Research, the Global Digital Printing Market was valued at USD 21.35 Billion in 2018 and is projected to reach USD 33.49 Billion by 2026, growing at a CAGR of 5.76 % from 2019 to 2026.

Digital Printing is a modern method of production that allows for printing from electronics files. Digital printing can be defined as the process of printing digital-based images, which can be directly printed onto various media substrates (paper, photo paper, canvas, fabric, synthetics, cardstock and other substrates). Digital printing does not require a printing plate in contrast to the more traditional offset printing.

Digital printing involves the document to re-create on a computer and then printed directly onto the material of your choice. Digital printing is an alternative to various other more conventional methods much as lithography, flexography, gravure, letter press, and others. The technology of digital printing eliminates several of the mechanical steps that are usually required for more traditional printing methods such as manually stripping pieces together, making plates or making films and color proofs.

Global Digital Printing Market Overview

As digital printing eliminates the need for the various steps that were once required for conventional printing (the various instruments used for the arrival to the end product), the cost for the overall process of printing decreases as a result. Thus, it contributes to driving the global digital printing market.

With the emergence of digital printing came the broadening of the scope for several industries. Digital printing allows for the printing of digital-based images, to be directly printed onto various media substrates such as paper, photo paper, canvas, fabric, synthetics, cardstock, and other substrates. This increase in the opportunity for a customizable technique that allows for conventional materials such as fabric and packaging material lead to the significant facilitation of the packaging and the textile industry.

On the other hand, the high cost of investment in digital printing acts as a restraint for the growth of the overall digital printing market. These costs included the purchase price & installations fees (if applicable), maintenance and support costs as well as the cost for ink and other consumables.

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