Market Scenario:

Air care products are used to eliminate bad odor at indoor level. Various types of air care products are available in the market such as air fresheners, electric air fresheners, car sir fresheners, gel air fresheners, candle air fresheners, and liquid air fresheners, which help to get rid of bad odor from the room and car. Furthermore, rising hygiene consciousness among the consumers is majorly driving the sale of air care products on a global level.

The Asia Pacific air care market is expected to grow at a CAGR of 3.06%. In recent years, air care market has witnessed substantial innovation in terms of new products launch with various fragrances along with the research & development and collaboration. Also, the overall disposable income of the consumers has been increasing over the past few years, which, in turn, projected to lead the demand for consumer goods like air care products during the forecast period.

With rising health consciousness among the consumers, aromatherapy market is experiencing great demand during the recent years. Air care products such as air fresheners, candles or aerosols have vital application in aromatherapy. Hence, it is concluded that with the interconnection of both the markets and rising demand for aromatherapy, the demand for air care products will also increase. Air care products are used in aromatherapy to make the consumers feel relaxed and fresh. Aromatherapy market is blooming and gaining momentum in various regions which is directly adding fuel to air care market.

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Updated Key Players:

• Procter & Gamble Co.
• Reckitt Benckiser Group, Plc.
• S.C. Johnson & Son, Inc.
• Godrej Consumer Products Ltd.
• Henkel AG & Company, KGaA
• Church & Dwight Co., Inc.
• Farcent Enterprise Co. Ltd.

Market Research Analysis:

This research report has provides the insights, on various levels of analyses such industry analysis, market share analysis leading market players and their profiles. This report also helps in studying the target segments by providing views on emerging & high-growth segments and market conclusion. Together the market data comprise and discuss with the basic assessments on the competitive scenarios & strategies, of the Europe plate heat exchanger device market, including the high-growth regions, countries and their political, economic and technological environments. Furthermore the project report also provides the views over the historical market values as well as, pricing and cost analysis of the same.

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Geographical Analysis:

The Asia Pacific air care market is segmented into China, India, Japan, Australia, New Zealand, Indonesia and rest of APAC. This is accredited to product innovations, increased adaption of enhanced products and expanding affluence. Changing and improving lifestyle and demographic factors, as well as increasing population in developing nations are driving demand for air care products in Asia Pacific.  Among these, China is projected to retain its dominance throughout the forecast period. China is estimated to reach USD 765.01 million by the end of 2023. The country is projected to grow at a high growth rate of 3.19% during the review period of 2017-2023. However, India is estimated to grow at a CAGR of 3.22% during the forecast period of 2017-2023.

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