Social Media for Healthcare Industry
Why does a hospital use social media at all? Because you have to be present wherever your target groups are. With social media, the digital bridge is being created between the hospital and its target groups. As a hospital, you get the opportunity to enter into a conversation with patients and their families, students, and colleagues. How much better is that than being on the sidelines!. Give patients, family, students, and colleagues a place to meet the hospital. To show what lives and plays. How wonderful it is to help, support, advice and inform your target groups not only in the hospital but also outside the physical hospital.
source : Social Media for Healthcare Industry