Changing food habits and busy schedules of the working population have increased the preference for convenient food offered at food joints. In addition to this, the introduction of online food delivery channels, such as Zomato, Swiggy, Food Panda and Uber Eats, has improved the accessibility to food services. Since a significant part of the demand for poultry products comes from the food service sector, its development is providing impetus to the growth of the Indian market.

According to the latest report by IMARC Group, the Indian poultry market reached a value of around INR 1,750 Billion in 2018. Poultry includes ducks, turkeys, chickens and geese are raised domestically or commercially for their eggs and meat. In recent decades, the poultry industry in India has been radically transformed and emerged as one of the major sectors of the economy. 

Source: Indian Poultry Market Strengthened by Growth in Food Service Sector