The global potato chips market has been witnessing a positive growth. This can be attributed to the rising demand for packaged food, easy availability and affordability of potato chips, introduction of new flavours and attractive packaging by manufacturers.

Potato chips are thin slices of potatoes that are baked, fried, popped or kettle-cooked until they become crunchy. These chips are usually made of floury potatoes as they have lower levels of water and sugar. The colour of potato chips is yellowish-brown which is the result of the combination of amino acids and sugar. These chips are served as a snack, appetiser or side dish with the addition of other flavours and ingredients such as salt, cheeses and spices among others. According to the global potato chips market report by IMARC Group, the market was worth more than US$ 28 Billion in 2017. The report further anticipates the market to cross US$ 34 Billion by 2023, at a projected CAGR of over 3.4% during the forecast period.

Browse full report with detailed TOC and list of figures and tables: https://www.imarcgroup.com/potato-chips-manufacturing-plant

Global Potato Chips Market Drivers/Constraints:

• One of the major trends that has been witnessed in developing markets is the rise in the demand for packaged food on account of hectic lifestyles, changing dietary patterns and western influences.
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• Over the years, consumers in developed regions, have started inclining towards the healthier alternatives of potato chips such as low-sodium and low-fat chips. This acts as a primary factor which is driving the growth of the market.
• As compared to other snacks, potato chips are easily available and can be purchased at lower prices. This, in turn, contributes towards an augmented demand of potato chips across the globe.
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• Moreover, rising disposable incomes, escalating young population, introduction of new flavours and attractive packaging are some of the other factors which are positively influencing the growth of the market.
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• However, the growth of the market is hindered by an increase in health consciousness among the consumers which has encouraged the shift towards healthier eating patterns.

Market Segmentation:

Performance of Key Regions

1. United States
2. United Kingdom
3. Russia
4. China
5. Argentina
6. Brazil
7. India

Market Breakup by Product Type

1. Plain
2. Flavoured

Market Breakup by Distribution Channel

1. Supermarkets/Hypermarkets
2. Convenience Stores
3. Specialty Food Stores
4. Online Retail
5. Others

Browse related reports links:

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https://www.imarcgroup.com/extruded-snack-food-manufacturing-plant

https://www.imarcgroup.com/bakery-products-market

https://www.imarcgroup.com/prefeasibility-report-on-an-instant-noodle-processing-plant

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