With stores closed, runway shows canceled, and global supply chains disrupted, much of the fashion industry has been rendered idle by the coronavirus pandemic. Now, designers, luxury labels, and fashion brands are all stepping up to help overcome shortages of masks and other personal protective equipment (PPE) in some of the hardest-hit countries.

The rising need for masks, sanitizers, personal protective equipment is causing chills in the healthcare sectors. In the USA, the situation is even worse, as health officials have warned that stockpiles of medical equipment may be insufficient. Though manufacturers are ramping up production, still some of the doctors are forced to reuse the mask between themselves and patients. The condition is so worrisome that the Governor of New York, Andrew Cuomo, had to tweet for assistance saying, “We need companies to be creative to supply the crucial gear our healthcare workers need.”

Realizing the significance of scarcity of essential healthcare equipment, many fashion designers and brands have come forward to show solidarity with the patients and the healthcare sector. They have taken the onus of making the masks, and other PPEs to support the domain and have completely shut their previous production.

• Designers Making N95 Masks

A Nepalese-American designer Prabal Gurung, based in New York, has offered to help. He posted a message on his brand’s Instagram account that “he hoped not only to fill the void of critical PPE but to mobilize our domestic partners, revitalizing US producers and suppliers.”  Designer Brandon Maxwell, who has dressed high-profile figures from Lady Gaga to Michelle Obama, announced that he is redirecting resources toward the production of gowns for medical workers.

Read More- https://www.idesignibuy.com/fashion-brands-fulfilling-social-responsibilities/