How to Use Pinterest to Successfully Market Your Business

Entrepreneurship

Social Media has taken over the world. With the  Smarketo Review  growing developments in technology communication between individuals across the globe can be made with great ease in an instant unlike ever before. Not only does most of the globe have access to computers, many average people have become "IT Geeks" incorporating technology in their everyday lives. Therefore, it is of no surprise that many offline businesses are embracing technology ensuring that they have an online presence.

As businessmen and women how do we develop an online presence, and which social networks are of greatest relevance to your company. Each social network provides a different service to your company than another and so choosing between them requires a lot of thought to ensure time in maximised. It is not only the relevancy of the different mediums that needs to be taken into consideration, but also, the audience these networks attract and how current they are in this present day.

Both promising to be the destination to "stay connected" or "be connected" comparing the social networks, Facebook and MySpace, highlights that different social networking sites serve different purposes to businesses and organisations aside from their obvious distinctions.

Although in recent years, MySpace seems to have declined in its popularity, it is still being used by specifically music lovers all across the globe. In September 2012, Justin Timberlake, who has an ownership stake in the company, launched the "new MySpace",which acted as a pivotal point of the rebranding of MySpace. It now incorporates other social media networks such as Facebook and Twitter as part of its signing up process. As well as having the facility to "Type to Search", to stream music player where users can queue songs, create mixes or playlists, or start a radio station. This month, MySpace announced the launch of a mobile application allowing users to listen to personal radio stations, as well those created by artists.

 

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