GLOBAL, MEDIA & MARKETING

Yahoo CEO vows not to screw up Tumblr

Marissa Mayer spends big to get her hands on a social media platform as Yahoo reaches out to a younger generation of users. Read More | View Original Article

SCOREBOARD: Unnecessary reservations

Chicago Fed president Charles Evans painted a solid picture of the US recovery, while giving reason to think QE won't be pulled back any time soon. Read More | View Original Article

Australian dollar lifts in early trade

Local currency pulls back above 98 US cents, as American dollar retreats from recent rally. Read More | View Original Article

ACCC to review Perpetual's Trust acquisition

Watchdog set to determine if deal will lessen competition in market. Read More | View Original Article

Listen to what gold is really telling us

Like Apple and Facebook shares, the price of gold has become completely divorced from its intrinsic attributes. Read More | View Original Article

Stockland cuts 80 jobs: report

Property group to reduce staff costs as part of drive to cut gross overheads. Read More | View Original Article

Abe's big bang has birthed a new Japan

Japan's radical policy approach to deflation appears to be paying off, with manufacturing activity positive for the first time in a year. European policy makers should be watching closely. Read More | View Original Article

Tackling Google Glass' privacy pitfalls

It's yet to be made available to the public but Google Glass has already got lawmakers asking tough questions on privacy. Given Google's patchy track record on that front, many businesses just aren't willing to take a chance. Read More | View Original Article

Coalition poised to take control of Senate: report

Analysis of Nielsen poll tips Labor will lose senators in every state at election. Read More | View Original Article

BREAKFAST DEALS: CLP on hold

CLP Holdings dampens hopes of an ASX listing this year, while Perpetual reaches out to the ACCC on Trust Company. Read More | View Original Article

THE DISTILLERY: Lauding Leighton

Jotters give Leighton Holdings chairman Robert Humphris' AGM address a big tick, while some suggest the Australian dollar's above-parity run looks over. Read More | View Original Article

Aust stocks set to open firmer

Local market expected to lift in early trade despite Wall St slipping back from record run. Read More | View Original Article

There's a catch to Xi's tiger trap

Xi Jinping's declared corruption crackdown has had its first win, but the protracted fall of Liu Tienan suggests the case met heavy resistance within the Party. Read More | View Original Article

Wall St slips from record highs

United States markets close slightly lower, take breather from recent record run. Read More | View Original Article

NBN subcontractor decries pay, conditions

Bench Excavation threatens to rip up NBN infrastructure. Read More | View Original Article

Bendigo challenges community banks

Bank seeks to 'rebalance' revenue-sharing arrangement. Read More | View Original Article

'Mobile Advertising Video Has Just Begun'

New Model Agency: Chris Cunningham of appsavvy has designs on your phone Read More | View Original Article

Apple CEO to testify on taxes

Cook to face US Senate over Apple's global tax strategy. Read More | View Original Article

Wall St slips from record highs

United States markets slip, take breather from recent record run. Read More | View Original Article

Advertising Student Ships His Pants to Kmart's Agency, Lands Internship

If you can ship your pants skillfully and creatively, you have a good chance of working at Kmart's ad agency, Draftfcb. The agency said today that it has brought in a new intern in large part because of his pants-shipping abilities. Alf Zapata shipped his actual pants and résumé to Draftfcb's recruiting department. That got him an interview; his "portfolio, witty humor and enthusiasm" got him the internship, the agency says. Read More | View Original Article

Gold snaps losing streak

Gold prices post gains for first time in seven sessions. Read More | View Original Article

Supers post bumper returns

Supers on pace for strongest annual returns since 1996-97. Read More | View Original Article

Girl Barfs Up Her Own Dad in Baffling Anti-Drinking Ad From Spain

"Every time you get drunk, you separate yourself from the things that matter most. Like your family." That's the voiceover in this weird anti-drinking ad from Spain, aimed at young adults. The girl in the ad is seen vomiting up what is apparently her father. The sound effects are nasty, and the metaphor isn't much better. Second spot after the jump, in which a guy gets "separated" from his girlfriend—by upchucking her on a bathroom floor. Agency: Bungalow 25. Via Ads of the World. Read More | View Original Article

Aust dollar rises overnight

Local currency manages to halt recent downward spiral. Read More | View Original Article

Oil probe reaches Glencore, others

European Commission probe into possible price manipulation widens. Read More | View Original Article

Optus expands 4G plans

Telco hopes 4G will allow it to better take on rival Telstra. Read More | View Original Article

South Korea shows rising interest in Aust property sector

GPT deal comes as flurry of property stakes expected to be bought up by South Korean investors. Read More | View Original Article

Ad of the Day: Coca-Cola

Coca-Cola wants to help solve one of the thorniest political conflicts in the world. How? More Coca-Cola for everyone, of course. Read More | View Original Article

Even Home Intruders Get the Girl in Campaign for Axe's New Hair Products

'Tis the season for male-grooming brand extensions. Old Spice introduced its shaving gel last week. And now, Axe has updated its range of hair products for men. It's advertising them with four new 20-second ads from BBH London that have launched in Europe and will reach North America this weekend. The creative idea is that well-styled hair is crucial when you meet someone for the first time. Read More | View Original Article

TripAdvisor Hires Shops for Its First Offline Campaign

TripAdvisor is planning its first offline campaign this fall and has hired new agencies to lead the charge. After a review, the travel website has hired The Fantastical to handle creative responsibilities and Hill Holliday to plan and buy media. TripAdvisor declined to discuss its media budget for the fall effort, but sources estimated it at $30 million. Read More | View Original Article