Mechanical Keyboard Is Estimated To Witness High Growth Owing To Increasing Popularity of Gaming
The mechanical keyboard market is estimated to be valued at US$ 2113.16 Mn in 2023 and is expected to exhibit a CAGR of 20.2% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Mechanical keyboards have solid, tactile switches with audible click. This allows the user to have better control and feel while typing or gaming. They are heavier and more robust than membrane keyboards. Mechanical keyboards are widely preferred by gamers and programmers due to their precise and responsive keystrokes.
Market Dynamics:
The mechanical keyboard market is driven by increasing popularity of online gaming. Mechanical keyboards provide faster response time and accuracy which gives gamers an edge over others. They are designed to withstand high usage. Moreover, customization options available for mechanical keyboards such as variety in switch types, backlighting effects etc further fuel their demand among gaming community. Another factor augmenting the market growth is improving economic conditions leading to rising disposable incomes. This allow customers to spend more on specialized gaming peripherals.
SWOT Analysis
Strength: Mechanical keyboards are known for their durability and longevity. The switches are highly resistant to failure and dust, allowing them to last for decades with regular use. Most mechanical keyboards also come with replaceable keycaps and switches, enabling users to customize and upgrade components as needed.
Weakness: Mechanical keyboards tend to be more expensive than regular keyboards due to their complex switch mechanism. The clicking sounds produced by some mechanical switches can be distracting for coworkers in an office setting. Repairing or replacing individual keys or switches also requires disassembling the entire keyboard.
Opportunity: As more people work from home, the demand for high-quality keyboards is growing steadily. Many home office workers prefer mechanical keyboards for their satisfying tactile feedback. Younger generations who grew up playing games are also driving interest in customizable mechanical keyboards.
Threats: Wireless keyboards offer a more convenient connectivity option without cables. Alternative switch designs by new companies could gain popularity by offering mechanical-like feel at lower prices. The ongoing global components shortage may impact supply chains and drive up costs.
Key Takeaways
The Global Mechanical Keyboard Market Size is expected to witness high growth, exhibiting a CAGR of 20.2% over the forecast period, due to the increasing popularity of gaming and the rise of hybrid work models. Over the past decade, mechanical keyboards have transitioned from niche gaming accessories to mainstream input devices for personal and professional use.
Regional analysis: Asia Pacific currently dominates the mechanical keyboard market due to strong sales in China, Taiwan, and Japan. China represents the largest mechanical keyboard consumer base globally. North America and Europe follow as high-growth regional markets, led by countries like the US, Germany, and UK where mechanical keyboards are gaining mainstream appeal beyond gaming.
Key players: Key players operating in the mechanical keyboard market include Huizhou Greetech Electronics Co. Ltd., Kaihua Electronics Co., Ltd. Trantek Electronics Co., Ltd., OMRON Corporation, Corsair, Razer Inc., Rapoo Corporation, Lenovo, Dell HP Development Company, A4TECH, and SteelSeries. Major companies are focused on launching innovative switch designs, wireless models, and programmable keyboards to strengthen their market positions.
For More Insights, Read: https://www.trendingwebwire.com/mechanical-keyboard-market-trends-growth-and-regional-outlook-2023-2030/
