RETAIL
RETAIL Our products reach the wardrobes of a huge number of customers worldwide through both our own retail networks and through our clients’ networks. Additionally, Arafa Holding has investments in subsidiaries that serve different market segments at different export markets across the globe with extensive retail networks/clients in Egypt, UK, Italy, US and other European countries. OUR RETAIL OPERATIONS ARE DOMINATED BY:
CONCRETE
A Homegrown brand that is considered the largest local retailer for luxury men’s and kid’s wear in Egypt. Concrete stores offer its clients a “Total Look” through a network of more than 40 stores. Few years ago, Concrete launched its in-store custom tailoring “Made-to-Measure” service now operating in 2 anchor stores and providing high quality suits
THE BAIRD GROUP
Is Arafa Holding’s UK subsidiary with market share of 15% of UK formal men’s wear. Baird operates as a retail concessionaire and is one of the largest menswear wholesalers in Britain with 200+ stores. Baird acted as concessionaire partner to notable UK department stores including Debenhams & House of Fraser. Baird’s network offers a group of brands including: Alexander, Racing Green, Suit Direct, Gibson London, Pierre Cardin, and Ben Sherman. It operates an overseas division with 30 concessions in America, Germany and Bermuda.
Baird also offers a comprehensive Made To Measure and a full occasion Hire service with its “Young’s” brand.
BRANDS FOR LESS
Brands For Less is a homegrown department store that provides a wide variety of men’s and kids wear in Egypt. A smart shopping destination, offering the latest trends and fashion styles without compromising the quality or the varieties “for good value for money”. A network that was found 20 years ago, of 16 stores today in prime locations through Cairo, Alexandria and other Egyptian governorates.
